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Revo）发布的《全球TV品牌出货月度数据报告》，2023年全球电视（TV）出货1.955亿台，相比2022年下降了3.5%。\n\n从品牌排名来看，三星电视依旧是出货量第一，LG掉到了第四，海信已经到了第二名，TCL第三名，差距很小，小米则没有变化，还是第五名。\n\n![](https:\u002F\u002Fapi-image.tvlabs.cn\u002F2024\u002F02\u002F28\u002F65dee42324656.png)\n\n\n**下面按品牌逐个分析：**\n\n**三星：**\n\n三星虽然排名还是第一，出货量3640万台，但是已经有了颓势，相比去年，出货量下降了7.7%，不过三星的QD-OLED电视增长很猛，抢占了LG OLED电视的不少份额。\n\n**海信：**\n\n海信电视全球出货2590万台，排名第二，借助体育赛事营销和本身的技术实力，相比2022年增长了5.9%，需要注意的是，海信的出货量，也包含了已经收购的东芝品牌，如果不包含的话，则是TCL第二，不同数据公司的数据方法会有差异，所以需要说明一下。\n\n**TCL：**\n \nTCL电视全球出货2550万台，只比海信略低，相比2022年增长9.6%，未来几年会跟海信抢夺第二的位置，目前电视市场趋向大屏化和高端化，自有华星光电屏幕厂的TCL顺应了这种趋势，目前他的Mini LED产品卖的非常好。\n\n**LG：**\n \nLG电视出货2140万台，相比2022年下降了7.3%，位列第四，LG的液晶产品线出货量继续下滑，OLED产品线也被三星抢占了一部分，未来估计还会继续下滑。\n\n**小米：**\n \n小米电视出货1130万台，比2022年减少了160万台，位列第五，去年小米S PRO大火，今年也许会继续推出类似的产品，但是遗憾的是小米依旧在中端徘徊，高端无力，希望今年能有让人耳目一新的产品出现。\n\n**创维：**\n\n出人意料的是创维反超了索尼，以810万台的出货量位列第六，增长显著，目前创维也开始改变形象，推出更高端的产品，同时也尝到了壁纸电视的甜头，估计24年会继续这种势头。\n\n**索尼：**\n \n索尼电视以560万台的销量位列第七，下降明显，目前索尼还是主打高端产品，产品价格比较高，有点叫好不叫座，目前在国内市场受TCL和海信高端产品影响较大，竞争压力非常大。\n \n以上就是目前各品牌的全球销量排行，希望大家看完以后，知道以后买电视应该选什么牌子的。",[],{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":48},"\u003Cpath fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"m9 18l6-6l-6-6\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":50},"\u003Cg fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\">\u003Cpath d=\"M2.062 12.348a1 1 0 0 1 0-.696a10.75 10.75 0 0 1 19.876 0a1 1 0 0 1 0 .696a10.75 10.75 0 0 1-19.876 0\"\u002F>\u003Ccircle cx=\"12\" cy=\"12\" 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